Understand the Buyer's Brain and Close More Sales

Offering a 2-day virtual event that helps confused coaches understand

their buyer's brain using brain science research to increase their sales.

Next Event

January 13 & 14, 2025

11am-1pm PST

Get on the Waitlist


What Will You Learn?

What you can expect to learn in 2 days that you can immediately apply


Brain Unlocking Methodology: Unlock your brain so you can focus your energy where it matters.

Leverage the Limbic System and Apply It: Learn why the limbic is so important to you and your buyer and how you can close more sales when activating it.

Understand Cognitive Flexibility: What is it and how you can increase your own in order to be cognitively nimble and overcome objections effectively.

Plus, Deeply Understand the Role of the ICP: Spoiler...the answer is not 50+ (insert persona).

What you'll do in the Workshop

Day 1: Tame Your Own Brain and

Learn About the Limbic System


Brain Unlocking Methodology:

Unlock your brain so you can focus your energy where it matters.

Leverage the Limbic System:

Learn why the limbic is so important to you and your buyer and how you can close more sales when activating it.

Apply the Limbic System Components:

See examples of how to effectively use messaging in your process and how to craft your own limbic system activating content to draw more deals and close more sales.

Day 2: Use Cognitive Flexibility to Your Advantage


Understand Cognitive Flexibility: What is it and how you can increase your own in order to be cognitively nimble.

Overcoming Objection Tactics: Learn tactics to use when you hear objections coming from your potential buyer that tugs on the buyers' psychological strings.

Apply Cognitive Flexibility to Overcome Objections: So that you can close more sales

Plus, Deeply Understand the Role of the ICP: Spoiler...the answer is not 50+ (insert persona)

What Makes Our Event Different


We deliver strategy based on brain science research and leave out the echo-chamber advice you’ve already heard. It's designed for anyone who wants to understand their buyer's brain and use it to their advantage to close more sales.

Our program is based on the highest quality of neuroscience research and will give you an unfair advantage. It delivers cutting edge research to you that you can use without a neuroscience degree.

We create an environment for you to LEARN and APPLY the science for yourself.

We give you POWERFUL tools and materials that you can reference again and again!

At our event, we focus on content that will bring you REAL RESULTS!​

16,962 Pages of Peer-Reviewed Scientific Journal Articles

12,301 Hours of Research, Development & Pilot Studies

7,797 Pages of Books on the Brain and Body​

1 thesis on what makes an effective salesperson

All in a digestible and easily applicable format for you...

...so you can get an unfair advantage.

YOUR HOST

Shannon Smith, J.D., M.S. - Verified HarvardX Neuroscience Researcher

Shannon is an expert in human behavior change, sales and neuroscience research. She is a HarvardX Verified Neuroscience Researcher. She’s been helping people understand their brain in all different verticals and industries, including Big Tech, for ~20 years by teaching them how to tap into our brain to improve our performance in both the personal and professional sense.


She also is developing a mobile gaming app based in neuroscience research that changes your habits while you play. You can find it on both the google and apple store. You can find her in the Pacific Northwest, on her sailboat with her dog, Smusher Pusher, Belley-Bean.

Steffan Surdek

Shannon's two-day workshop was really great! You can see her passion for what she shares, she delivers a lot of value to the attendees and it is really interactive the way she runs it. If you are looking for someone that can help you with your sales and that can make a difference, go attend one of her webinars to introduce yourself to her world. Totally worth it.

Emmy Charles, JD

I attended one of Shannon's sales masterclass webinars. If I could describe it in one word: AMAZING. Not only does she know what she's talking about, she knows how to make you know what you're thinking about. I filled key gaps in my sales strategy using what I learned. If you're on the fence about Shannon don't be. She's worth it.

Jacob Healy

Shannon is a fantastic person to work with and to have working on your project or helping you. She is highly intelligent and an excellent communicator. She projects genuine enthusiasm that motivates her listeners, but she is not over the top and exhausting. Her information is fascinating, beneficial, and valuable both to individuals and businesses. My final analysis is that choosing to work with Shannon means partnering with someone who embodies intelligence, clarity, and genuine enthusiasm.

Paul Deitch

It's been refreshing getting to connect and work with Shannon. From our first coffee chat a month ago to her inviting me to her 2-Day Workshop teaching people about how to incorporate neuroscience and psychology to increase their sales. She taught me an invaluable lesson that most people can tell you "what" to do, but they can't explain how to do it and why it works! I highly recommend anyone who's interested in neuroscience or creating systems for their business to speak with Shannon.

Imoleayo Ashogbon, MBA

Shannon is an intelligent and unique professional who delivers with authority, it was a great experience learning from her unique style, and depth of knowledge. She certainly knows her turf and I am glad to recommend her.

Dave McCormick

She not only provides great information, but the time spent on the webinar was very interactive with the others on the call & herself. Shannon was very professional, while being relatable at the same time. If there is anyone out there that is looking for another avenue to help achieve personal &/or professional growth, connect with Shannon Smith & she will give you some new tools to use that are proven to work! Thanks Shannon!

Antanas Budvytis

Great mini workshop on buyer behaviour and understanding how brain works in different scenarios that was very useful. Also super insightful guest talk on AI and automation and available apps.

Peter Reginella


Shannon was great, and easy to work with. She always brings an energy with her that makes working with her fun and exciting.

Rick Tkaczyk, CSL

I attended Shannon’s virtual event in June and found her presentation on the neuroscience of the brain insightful. Key learnings included: • Emotional regulation • Understanding self-awareness buttons • Tips for creating healthy habits Understanding and applying these tools enhances: • Interpersonal skills • Focus and clarity • Leadership acumen • A balanced, purposeful life If you’re in a personal or professional rut, Shannon’s tools and coaching can set you on the right path forward.

“Sales was not my strength. This program helped me stay out of Corporate America and live my dream."​

Sarah McDonald

“Before the journey, it was a hope to trust my
willpower. Now I know how to engage my willpower.."

​Dave Larsen

“My stress alone is down at least 90% since last month. I credit that to this program."​

Joshua Bouchard

“My overthinking was reduced by 40%."

​Rida Rehman Ph.D.

"Everyone can reboot/rewire the brain. It is a matter of self-acceptance, commitment and compromise, perseverance and self-worthiness."

Gloria Sosa, M.D.

“...A year later and I'm still going strong."​

Gerald Murray

Site: www.rebootyourbrain.xyz

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